Why Best Brokerage Practices Require B.E.S.T. Training

Courtesy: The Besen Group

November 21st, 2016, by Staff Reporter

In CoStar‘s rankings of the top investment sales firms by volume, there are a lot of familiar (and expected) names at the top. But a stalwart in the top 3 for several years may surprise you: The Besen Group

How does a firm with less manpower remain that competitive year after year? Besen’s chief sales officer, Ron Cohen, tells us the secret is the company’s approach to talent acquisition.



The Besen Group is one of the first New York-based investment sales brokerages and remains one of the foremost, with annual sales reaching $1 billion. In recognition of the growing demand for investment properties and a positive long-term view of the market, the firm was launched in 1988 under adverse market conditions and has continued to thrive throughout several economic cycles. Serving the New York metropolitan area, the brokerage is consistently ranked a leader in transaction volume. Sales transactions of all sizes are served with consistent attention to detail, ranging anywhere from $1 to $300 million. Our time in market provides for extensive relationships among investors, lenders and attorneys. Having sold commercial real estate throughout New York City and the surrounding metropolitan area, The Besen Group offers in-depth local market knowledge. See Instagram photos from The Besen Group (@besengroup).


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